You should guarantee your products and say so in each of your advertisements. Clients like to know there is no chance to lose money on your product. There are a number of different guarantees you can make on everything from quality to durability to satisfaction. Try both short-term and long-term guarantees. The guarantee you choose to offer should be based off the type of product it applies to.
Consider using well thought out phrases, such as special or limited edition, when choosing to

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